Today, our Head of PR Anthony Burr was featured in a Sky Sports News article! Anthony was discussing the ways in which to fix the strained realationship between Manchester United’s manager Jose Mourinho, and player Paul Pogba.

Sky news spoke to former player Mido, former Everton and Aston Villa chief executive Keith Wyness, and our Head of PR and crisis management expert Anthony Burr to see what they would do.

One of the things Anthony said was “In my experience dealing with high-level sportsmen, you should never try and change their mentality too much. This is what has made them successful.” and also stated that “History shows us that playing disputes out in the public domain only inflames the situation and consequently drags the circus out even longer.”

To read what else Anthony advises, you can read the full article here!

 

 

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